Ocean Online Group

The Power of an Iconic Brand: Notre Dame’s Four Horsemen

Friday, November 7th, 2008

Does your business have a truly iconic brand, or one with iconic potential?  Our web design company means brands like Nike and their tag line “Just Do It” that is recognized the world over, or Apple and their amazing ad campaigns and highly coveted products.  Of course, one of the original iconic brands is that of Notre Dame’s four horsemen - they eventually became the first element of the legendary Notre Dame mystique. Read the rest of this entry »

Posted Friday, November 7th, 2008 in Business, Corporate Indentity | No Comments »

Make Your Business’s Website Sticky: Lower Your Bounce Rate With These Tips

Monday, October 27th, 2008

Most online marketing advice is focused on driving traffic to your website, and of course that is important.  However, our web design agency understands that once you get the customers to your site you have to keep them there - and making sure your website is easy to use and understand is essential for making your company’s website sticky. Read the rest of this entry »

Posted Monday, October 27th, 2008 in Business | No Comments »

Online Business Development, Marketing Strategy, and Twitter

Thursday, October 23rd, 2008

Twitter is definitely one of the hottest social media properties on the web right now; however, it can be quite confusing to the uninitiated.  Accordingly, this week our web design company has written a series of posts that attempt to demystify Twitter, especially as it relates to marketing and online business development. Read the rest of this entry »

Posted Thursday, October 23rd, 2008 in Marketing | No Comments »

Less is More: Why Sometimes Less Traffic Means More Conversions

Wednesday, October 22nd, 2008

One of the objectives of many online business development plans is simply to increase traffic to the company website - the reason being that if a lot of people view the website; the more likely it is that some of them will convert. However, that is not always the case. In many instances, it is better to drive a smaller number of targeted visitors to your site, as opposed to a larger amount of general traffic. After all, targeted visitors are more likely to be actively searching for what your business offers, and therefore more likely to become clients. Read the rest of this entry »

Posted Wednesday, October 22nd, 2008 in Business | No Comments »

Social Media Marketing Strategies: Is Your Business Social Enough?

Tuesday, October 21st, 2008

Does your business have a social media strategy?  Our web design company knows that with more and more companies developing an online presence that extends beyond a mere website, companies that understand how to communicate their message with social media will likely end up being the ones that succeed. Read the rest of this entry »

Posted Tuesday, October 21st, 2008 in Business, Marketing | No Comments »

Our Web Design Agency’s Links of the Week

Friday, October 17th, 2008

As always, here are our web design company’s favorite links and blog posts from around the web:

Media Pitch asks if your business is using social media for marketing and customer service purposes. Read the rest of this entry »

Posted Friday, October 17th, 2008 in Marketing | 1 Comment »